1)
Infography is the genre that catches a reader on the page longer than others.
2)
77% enter to the page visually because of the infographics, 61% because of the photography and 36% because of the headline.
3)
87% of readers who see an infographic read the text and 41% read the text because of the headline.
http://english.ernestoolivares.com/infographic.html